Primerica Life Insurance

Primerica financial services company has its roots in 1977 when its founders led the "buy term and invest the difference", a movement that had already taken root in the minds of some Americans, as the audience slowly growing discontent with the 'tendency then being sold whole life insurance.

Primerica specializes in products for long-term life insurance. The company does not arrange any other type of life insurance. However, the company also offers investment services, including brokerage services and mutual funds. Like most large life insurance and financial services company, Primerica offers people a free analysis of financial needs (FNA) to help them gain a better understanding of their personal financial situations habits, money management ( good or bad), and financial product needs. The idea with FNA is to help make sales, but also to show people exactly what they need and then matching those needs with the most suitable products offered by Primerica.

Primerica has grown into a very large life insurance and financial services company and became part of Citigroup (the latter, which is the largest financial services company in the world, manages more than $ 2 billion in assets and is a of the 30 member companies that create the Dow Jones Industrial Average).

Highlights of Primerica listed by the company are:

* Primerica serves six million customers in the United States, Canada, Puerto Rico, and Spain

* The company has more than 100,000 licensed representatives, among which 25,000 are licensed to sell mutual funds, and they paid over $ 682 million in compensation in 2007, making them the single largest sales force in North America

* Primerica put more than $ 90 billion in life insurance until 2007, and customers of securities companies have $ 40 billion in assets invested in the care of Primerica

* Primerica pays an average of $ 2 million a day in case of death

* Company's independent insurance rating organization AM Best in the spring of 2008, a Primerica Financial Strength Rating (FSR) of A + (Superior) and issuer credit rating (ICR) of "aa" in recognition of "its continued strong profitability, the position market leader in term life insurance in the United States, a strong risk-adjusted capitalization and favorable liquidity profile. "

Primerica also actively encourages the public to live within its means and stop the eating habits that cause 20% of the average American family more in debt that leads to annual earnings. The company says that Americans must learn to stop routinely using revolving credit lines (credit cards), a program to get fixed and get debt paid down debt and paid, and if necessary make changes to the style of life with these goals in mind. "He wants" to be separated from "needs", says the company in its ongoing efforts to make the financial life of people more safe and sound.

However, despite these good qualities of the company, its name continues to be marred by much of its practice of selling. Primerica has many authorized agents who work only part-time for the company, hoping to do some 'extra cash on hand. The company also has many licensed agents who can only sell life insurance than they have people who can do a full FNA and sell the full range of investment products to allow people to "buy term and invest the difference ".

Since Primerica premium term life are far from being the cheapest, and since it favors a very aggressive sales methodology to be carried out by many agents that, since they are only a part of the time, lack of experience and competence, a methodology that actively encourages writing political parts (kicks current life insurance a family unit and its replacement with Primerica), if a customer does not really Primerica "buy term and invest the difference", that the client is getting a raw deal. Most insurance instead of Primerica is replaced by other companies that offer better rewards and better customer service, best trained agents .......